Currently, we have three categories:

I feel like email segmentation isn't always the most appropriate for the context. For example, I had to search for a potential prospect's response in the master email even though they responded positively. Conversely, I have people in Pending who should be "refused."

I see two possibilities here:

1) Allow us to process the nomenclature and underlying actions ourselves (very large and potentially of little use because they're too personalized)

2) Better segmentation in the back-end classifications performed by Topo

=> All = Good

=> Pending = Awaiting response (positive)

=> Paused = Hesitant, but can be converted in the future.

Perhaps something else could be relevant, but the Paused and Pending tabs are sometimes clumsily classified in my case.